Digital marketing agency for the restaurant manager in Oakville

Digital Marketing Solution For Restaurant: 24/7 online chat system

PSB Digital Marketing Agency is a specialist digital marketing restaurant firm that offers a wide range of digital marketing services and programs for restaurants in the GTA region. Our experienced marketing experts team provides end-to-end digital marketing consultants and strategies to ensure our client’s businesses will grow. Besides, our services and programs are from all-in-one POS systems, 360-degree views CRM to 24/7 online chat system. Hence, the customers will have many choices to select to boost their restaurant sales and maintain their customer satisfaction at a high level.

An online Chat system is a great way to keep your customer in digital marketing for restaurant

Online Chat System in digital marketing service
Customers will never be happy and always get frustrated whenever they have to spend an extended period on hold for a busy phone line. All of them often hang up the phone or leave a voice mail to the restaurant.
Many customers will also never call back. Some of them will choose another restaurant to book an appointment or ask them questions. With this bad experience, the restaurant will lose both of their potential customer and existing customers.
Especially nowadays, every person uses smart devices to search and contact restaurants. Thus, PSB Digital Marketing Agency always suggests that any restaurant needs to invest in the 24/7 online chat system. They should consider it an essential thing to do immediately to maintain their customer’s satisfaction.

Customer’s time is the key in digital marketing for restaurant

Customers do not want to spend much time browsing and finding the “contact us” or “support” page on any restaurant website.
Most customers are looking for instant help and are greeted by an online chat system to assist them immediately. TThis is an essential key for any restaurant’s owner and manager who want to increase their customer response time and pleasure
According to Emarketer: “63% of the customer were expected to return to a website that offers a live chat system.”

24/7 online chat system reduce the response time
Response time has a critical role in customer service, especially in the F&B industry. The customer has so many choices to select to eat.
82% of customers confirm they will come back to the restaurant with an excellent and fast customer service system.
Many of PSB’s client brings up that they lose lots of customers. If the customer has to be put on hold for an extended period by phone.
This is why a 24/7 online chat system becomes a must for any restaurant that wants to enhance its customer experience with the lowest queue time and the need to hire more customer service representatives.
With PSB Digital Marketing Agency’s online chat system, our clients will increase their website conversions by 45%

24/7 online chat system means anytime

tracking the customer data
Most of the 24/7 online chat systems included chatbots feature. PSB Digital Marketing Agency also had this feature in our online chat system package.
With chatbots in the online chat system, the restaurant can engage with the customer anytime. They don’t need need to hire more customer service representatives. Customers also can get help instantly.
Chatbots also collect all of the customer information, data, and complaints. Thus, the restaurant’s manager can keep track of the problem that customers have without staying in the restaurant the whole day.

24/7 online chat system also for employee

The online chat system benefits not only the restaurant’s customers but also the employee. The restaurant’s manager will benefit the most from this system. Because he/she can easily track, view, and monitor all of the customer’s requests and complaints through this system without communicating with each staff member inside the restaurant.

24/7 online chat system means customer feedback

To be successful in the F&B industry, the restaurant will need to know what their customer wants. And then, they can able to change their menu and services to fit with the customer feedback.
Most of the restaurant only provides a small box. Customers can only leave a comment card to give feedback about the restaurant. It will take a long time for both customers and the restaurant to understand each other.

This is why PSB Digital Marketing Agency’s online chat system will help the customer have real-time customer engagement. Customers do not have to wait for a long period, and the restaurant can also collect feedback from them instantly and find out the best solution.

Looking for more service and help?

With PSB Digital Marketing Agency, you also find different solutions for your business with our multicultural F&B industry experts, insight into the F&B industry and our unique 360-degree CRM program.
Finally, if you find all of the information above is helpful, don’t hesitate to contact and schedule a Virtual Consultation with us!

CRM plans for restaurants Mississauga

360 Customer relationship management for Restaurants around Mississauga.

The CRM program is a tool that helps businesses better access and organizes customer data that’s available for the business at a given time.
360 CRM plans for restaurants ensure that the interaction with the customers goes smoothly while guaranteeing and maximizing profits.
satisfied clients

We go beyond other agency’s CRM plans.

Customer relationship management systems programs can help your restaurant offer a superior guest experience and increase the number of visits.
Good CRM plans must support hospitality for example by tracking the customers preferences, birthdays dates and start delivering personalized experiences for them.
To add, CRM programs can segment the customers into more specific tags.

Guest experience comes first.

Email marketing, post-visit survey, and customizable messages can change how customers treat and look at your restaurant.
Today’s customers prefer online/digital and customizable experience and 86% of them would pay extra for just these tweaks. That’s why any restaurant merchandiser shouldn’t hesitate to apply and invest in a CRM plan, in consideration of the fact it can actually change the client’s perspective and increase the profits while maintaining a good customer base.

what is better than knowing your customer?

knowing customers can benefit your restaurant in several ways. such as tacking customer behavior like how much they spend, when they usually come, how many times they visit, and what they usually order.

keeping customers in-touch

A good customer experience can’t happen without on-going communication. Keeping customers in-touch influences their decision whether they will come back or not.

Kevin Stirtz, the author of ‘More Loyal Customers’ said in his book: “Every contact we have with a customer influences their decision as to whether or not they’ll come back. We have to be great every time or we’ll lose them.”

Listen carefully to your customers’ needs.

change can’t happen overnight, and it might be a good idea to understand what your customers need in order to provide an overall better service.

let your customer share their opinion and feedback and that can come through social media or a CRM program.
Unquestionably, when a customer shares their opinion through feedback forums after their visits it is more discreet, and the restaurant can work about it quickly.

Quick response.

When a customer has a request or needs an immediate response in consideration of the fact that there’s no time for delay.
with 360 CRM plans, you can speed up the response time.

Furthermore, having a customer relationship management plan without experts to manage it is like doing nothing.PSB agency employees are well trained and knowledgeable about 360 CRM and can be the best around the Mississauga area.

Protect your customer data.

Protecting your customer data is becoming a challenging task that each business goes through. These data can be from phone numbers, emails, etc..

Also, 360 CRM programs can help you get your customer permission to hold onto this information.

To sum things up, restaurants that worked with CRM programs before cannot go back to conventional ways. The opportunities it provides to any business are beyond any other conventional way.
like guest books or handwritten feedback forums when paying your bill.

However, 360 CRM provides an overall view of any specific customer at a given time with deep details. it basically draws a clear picture of your regular client

In conclusion, Customer Relationship Management programs allow restaurants to match their strategy and target alongside their existing customers’ desires and needs.

To better satisfy those needs, and ensure long-term customer loyalty each restaurant should hire an agency to manage their 360 CRM program. And it better be PSB agency.

Multicultural Digital Marketing For Restaurants Near GTA

Welcome to PSB Digital, an elite full-service multicultural digital marketing for restaurants in GTA municipalities (Toronto, Mississauga, York Region, Peel Region, Halton Region, etc.). By working exclusively with clients from different cultures in the restaurant industry, our experienced marketing experts have in-depth knowledge of the challenges or opportunities facing restaurants of all shapes and sizes on a daily basis. PSB Digital offers comprehensive end-to-end marketing strategies that effectively increase sales, improve day-to-day operation and establish stronger online presence for your restaurant.

End-to-End Multicultural Digital Marketing For Restaurants

PSB Digital is the one-stop marketing agency that connects your restaurant with multicultural customers and accelerates sales growth. We acknowledge that each business is unique. Therefore, our dedicated team will work closely with you to develop and execute a fully customized online marketing plan that suits your own restaurant objectives and budget from start to finish. We strive to meet and exceed your expectations with our performance-driven digital marketing services.

Multicultural Digital Marketing Campaigns

Multicultural Digital Marketing For Restaurants In GTA

Visible minority groups in Canada make up approximately 96% of Canada population. Specifically in Toronto, visible minority groups are estimated to comprise 63% of the population. In other words, the ethnocultural diversity of Canada’s population is projected to continue increase in the future. Here at PSB Digital, we provide comprehensive multicultural digital marketing campaigns for all restaurants in GTA, no matter their heritage. Our marketing strategies are built upon your own specific target audience groups, whether they speak traditional or simplified Chinese, Punjabi, Urdu, Japanese, Korean, Vietnamese, French, Italian, Spanish, or Portuguese etc. Professional translation services are also available to meet your needs for sales brochures, collateral and other promotional materials that are essential for your frontline representatives.

SEO and Google Ads 

Our marketing experts have extensive experiences in providing immediate, consistent visibility in search engine results and developing cost-effective Google Ads. We help boost traffic, quality leads and sales for your restaurant. We conduct thorough research to identify optimal keywords as well as provide professional website design that help bringing your restaurant website to the top of the search results.

All-in-one POS Integration

In addition, our all-in-one POS integration software allows restaurants to manage day-to-day operation more effectively. This is a powerful tool to manage customer orders, daily sales, online reviews, inventories, employees and also to gain 360º view of customers through CRM platform. The set up process is simple and fast, and the information is accessible from any device anytime. Monthly reports of sales, customers data can be generated easily just with one click. That allows restaurants to utilize collected data to build stronger relationship with customers.

Digital Marketing – Social Media Management For Restaurants

Our social media management service covers your social media presence from A-Z, from beautiful content creation to engaging comment and message replies, optimize social media profiles and everything in between. We provide in house content creation and editorial calendars that engages your target audiences with trendy and interactive contents. Food photography service and training is also available. We facilitate courteous and responsive interactions between the restaurant with customer feedback to limit and address negative comments. Our marketing team will help establish strong digital presence for your restaurant on various platforms such as Facebook, Instagram, Twitter, Tik Tok.

Industry Insights 

We also provide insights from experts in the food industry for our clients. That helps you understand your target audience, the opportunities and challenges your restaurant faced with and how to overcome them. Moreover, we also conduct competitive intelligence to provide strategic insights for our clients. The combined knowledge helps our clients develop the right product offering that meets customers’ needs at the right time.

How It Works

In order to drive results, we thoroughly analyze your restaurant current situation, marketing needs. Next, we conduct extensive market research about consumer and industry insights; analyze competition to identify the challenges and opportunities your restaurant faced with. We also provide you with accumulated results and data analytics from our customer base. This demonstrates how value can be unlocked and generate higher rate of prospect conversion into customers for restaurants. Finally, we develop a seamless strategy that will expose you to the right audience at the right place. Our 24/7 customer support service is always available to assist whenever you need.

Let us walk you through at each stage of the whole process to increase sales and establish strong online presence! Schedule a FREE virtual consultation today!

Covid-19 revival ideas for Toronto restaurants

We are here to help the restaurant owners to bring in more revenue through our six Covid-19 revival ideas for Toronto restaurants. Read more to learn how to thrive your restaurants!

multicultural restaurants need help with Covid-19 revival ideas for Toronto restaurants
dine-in service is not available in a Toronto restaurant due to Covid-19.

Covid-19 revival ideas for Toronto restaurants

These ideas are designed for restaurant owners in Toronto. There are two phases for Covid-19 revival ideas for Toronto restaurants:
• To prepare for the reopen
• To form the future direction

Phase 1: To prepare for the reopen

Restaurants should prioritize a solid preparation for their revive. In this phase, the focus will be on the operation, customer relationship, and new customer liking.

1. To have up to date operation

When the government eases the Covid-19 restrictions, restaurants need to build a strategic plan to reopen. Importantly, their operation plan must follow the Covid-19 standard practices and safety guidelines by the government. Therefore, the restaurants must perform hygiene and safety procedures to provide a safe environment for their employees and customers.

Additionally, Covid-19 has changed restaurant operations. Restaurant owners need to adapt to these changes and enhance their efficiency. The return of on-premise dining service has an impact on the adjustment of operating and training process. Restaurants need to be novel to correspond their new demands with the supplies. This could be the share of facilities or labor with other food establishments.

2. Customer relationship reestablishment and make use of personalization

Covid-19 has also changed the way customers behave. They are more likely to make their own food or order online after the pandemic. These behaviors are seemed to be continued after the pandemic. Thus, restaurants need to create personalized approaches to enhance dine-in incentives for the customers.

Now, it is time to bring CRM to the table. Restaurants need to take customer acquisition and customer retention into account. Each CRM program is catered to each customer segment. It is important to use CRM to retent current customers, loyal members. For instance, personalized messages or emails could be used as an effective retention strategy. Restaurants can send out updated notifications such as the schedule or reassurance of dine-in service. CRM also allows restaurants to reestablish relationships with ex-customers who have switched to the competitors or cooked their food at home. They can offer price incentives or personalized promotions. Lastly, CRM helps restaurants to acquire potential customers. However, restaurants need to pay closer attention to their marketing expenses for acquisition to achieve a return on investment.

3. Menu modification to new customer likings

Restaurant owners need to proactively see the changes in consumer likings. On-premise dining has been replaced with the value of purchases and off-premise dining experience. However, the good news for the restaurant owners, consumers are still ready to go back to some of their routines although they still have health concerns. Restaurants need to revise their menu and highlight their signature dishes as well as adjust prices to keep up with the new competition.

4. Maximize service offers

The sales of takeout and delivery might decrease after the pandemic. However, a part of these sales would last for the foreseeable future. For this opportunity, restaurants should improve their service offers such as delivery and pick-up. Due to the high commission fees, restaurants need to control and adjust their margin. Thus, to be more cost-effective, restaurants need to maximize the efficiency of pickup.

Phase 2: To form the future direction

Restaurants need to see they reopen as an opportunity to thrive back. This means the restaurants need to be innovative in their comeback to revive stronger and more successful. Therefore, The owners should shape the future direction for their restaurants. They need to take restaurant redesign and digital transformation into account.

5. Restaurant redesign

After the pandemic, restaurants need to reshape themselves to become stronger. The redesign can be the transformation of the restaurant’s layout. For example, add more take-out options such as pickup or drive-thru. The transformation needs to ensure the effectiveness and efficiency among the zones. Additionally, technology helps to increase efficiency and empower contact-free services. The restaurant should consider automation such as self-serve kiosks and robotic labors. These technologies help restaurants to increase their productivity. They also allow contactless solutions for customers.

6. Digital transformation

Customer experience has transformed into the digital world. Nowadays, it is easier for restaurants to engage with their audiences online. They also can present unique experiences and make use of customization and personalization. As a result, digital engagement can be used to leverage loyalty levels among current and potential customers. Thus, the deeper restaurants dig into personalization, the more they win their customers’ hearts.

Still feel struggle to apply Covid-19 revival ideas for Toronto restaurants?

If you need more helps, we are here to provide you with in-depth insights and advice from our multicultural Food and Beverage industry experts from different cultures. Please email us at PSB Consultant Agency.

Importantly, we provide multicultural marketing campaigns for customers from different cultures. We can help you to bring in more sales to your door. We can help you to survive through Covid-19 and thrive stronger after the pandemic. Learn more!